VANS: OFF THE WALL RIDE CONTEST

Event / Digital / Print / Instore

My role: Creative Director / Art Director

Designers: Safara Yao / Rockman Tang
Environmental Designers: Evi Ho / Joy Wang
Copywriters: Cyrus Cheung / Jack Choi / Robbie Cai

Off The Wall Ride Contest was a video contest where skate shops in the Asia-Pacific region were invited to film and submit their take on the Wallride. Twenty-seven videos from Asia’s best skate shops were hosted at the House of Vans Asia website for the public to watch and vote for their favourite entries. A total of five spots to the Off The Wall Ride Contest finals were awarded to the most gnarly, creative, original and “off the wall” edits to join us at the finals at the House of Vans Guangzhou.